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9 App store keyword research & tracking tools to increase app rankings

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The amount of available apps in the Google Play Store and the Apple App Store increases on a daily base, and it’s getting harder and harder to get your app to be discovered organically. App Store Optimization (ASO) is more important than ever in 2018, and an increasing number of tools are becoming available to […]

Remote Working : where autonomy meets productivity

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Here, at Taksu Digital, we pride ourselves in giving our employees the flexibility they need to help us grow our agency. We live in a world where digital has taken over our lives whether we like it or not. From our phones to our watches all the way to our wallets, our connectivity to the […]

Make your content more visually engaging with these 7 WordPress Plugins

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Content marketing is a seriously competitive channel when it comes to promoting your website in order to gain more traffic and links to your site. Writing the most interesting blog posts in the world may still not get the traction you hoped for if you are not making your blog posts and articles look and […]

Choosing the right Brand Architecture Strategy

All companies with a portfolio of brands have a Brand Architecture, but the question is do they have a Brand Architecture Strategy? Most marketeers only think about their Brand Architecture Strategy during times of change such as mergers, acquisitions, launches and when rebranding, as they get forced to look at the bigger picture. This often […]

Ignite Digital is now Taksu Digital

As of May 2018, Ignite Digital rebranded to Taksu Digital. Our Journey When we founded Ignite Digital, our team consisted of four founders wanting to provide a higher calibre of digital marketing to Hong Kong with the benefit of global experience, and to help “ignite” businesses there. And that was how Ignite Digital was born. […]

How to Beat the Google Cryptocurrency Ban with Good SEO

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With Google recently announcing that Cryptocurrency advertising will be banned for all paid Google ads (Google AdWords) come June 2018, those marketing cryptocurrency websites such as exchanges may need to look at alternative ways to gain traffic to their website. Once the ban is in place, gaining traffic from Google will require a high-quality SEO strategy on your […]

Google to display warning messages on http non-secure pages from July 2018

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  Last year we highlighted the importance of moving your website to a https secure version, and Google started to step up the rhetoric on this issue as a new batch of warning messages via Google Search Console in August 2017 started to appear in Webmasters’ Google Search Console http website property accounts. Google originally […]

Six Tips for Branding in Social Media

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A brand’s presence in social media must not be taken lightly. The ultimate goal for all brand managers and marketers is to have strong brand relationships with your customers, but to get there you must ensure a consistent brand experience throughout your touch points and channels. Therefore you need to have a plan for how […]

Building Strong Brands with the Customer Based Brand Equity (CBBE) Model

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“I would like a strong brand, please” “Thank you for your request. Do you want a bag with that?” No, it is not that easy. Lucky for us, since helping brands grow literally is our job. A strong brand is not something you can get delivered over a counter, it is something you build over […]

#TaksuTrends: Who Google thinks the Best Co-working Spaces and Virtual Offices are in Hong Kong and Singapore

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Over the past few years co-working spaces have become a lot more popular across Asia. No more so than in Singapore and Hong Kong where traditional office space is regarded as some of the most expensive in the world to rent office space. In this month’s edition of #TaksuTrends we analyze the organic visibility of […]

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