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Does Your Bounce Rate Match The Purpose Of Your Landing Page?

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Everyone is afraid of a high bounce rate, but a high bounce rate is not always bad. It all depends on the conversion goals and the purpose of the page. Most landing pages are created in a way to encourage users to take action – to leave their contact information, download an eBook or make […]

Taksu Digital is now an approved IT Service Provider for the Hong Kong Distance Business Programme

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During this challenging time, it’s great to see that the Hong Kong Government has launched a number of initiatives to help Hong Kong Businesses, including the Hong Kong Distance Business Programme. The Hong Kong Distance Business Programme has been launched to support enterprises to continue their business and services during the epidemic by providing funding […]

The Importance of Writing High-Quality English Content

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When producing content for an international or Western audience, it is absolutely essential for companies to use the correct and appropriate level of written English. Successful organisations spend an enormous amount of time and effort crafting their brand image and content strategy – they truly understand the importance of presenting a carefully thought out image […]

How To Create A Content Marketing Strategy

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Whether you’re about to start posting content on your website for the very first time or have been doing it for years, you should be constantly working on your blog’s content strategy. Why? Simple! A blog content strategy allows you to get organised beforehand so you and your team know what kind of content is […]

The Best Tools to Help You Generate Content Marketing Ideas

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Businesses recognise the importance of good content marketing, to set your business as a thought leader within your industry and also playing a significant part in your website and social media interaction. The difficulty is generating fresh and relevant content on a regular basis and keeping in touch with the most popular content on the […]

Five B2B Blogging Mistakes That Are Costing You Customers (and How to Fix Them)

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Your B2B blog is a well-oiled sales conversion machine if you post at least once a week, right? Think again! Even the most prolific B2B bloggers might be committing cardinal sins without even realizing it. There are billion-dollar companies with entire fleets of marketers with yawning blind spots on their blog that no one is […]

Make your content more visually engaging with these 7 WordPress Plugins

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Content marketing is a seriously competitive channel when it comes to promoting your website in order to gain more traffic and links to your site. Writing the most interesting blog posts in the world may still not get the traction you hoped for if you are not making your blog posts and articles look and […]

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