Last Updated: January 2025 Hong Kong is quite a unique place to promote a website using a multi channel digital marketing strategy. With influences from both Chinese and Western cultures, websites need to be set up and marketed in a specific way to ensure they target the right customers in their industry sector. In this […]
[Updated: 9th May 2023] The amount of available apps in the Google Play Store and the Apple App Store increases on a daily base, and it’s getting harder and harder to get your app to be discovered organically. App Store Optimization (ASO) is more important than ever in 2018, and an increasing number of tools […]
In the last few months, it seems the world has suddenly woken up to the AI revolution that is upon us due the general public discovering something tangible and usable for AI on a mass scale, in Chat GPT It seems the race is on to grab AI Chat/Search market share with Microsoft first out […]
As more and more people are becoming aware of ChatGPT, it may present many opportunities to become more knowledgeable about certain specialist subjects (like SEO) and possibly also help them to complete some SEO tasks for them. For someone like a small business owner who wears many hats, ChatGPT could be a really useful tool […]
We are proud to announce our new partnership with VISA Commercial meaning from the 1st of October 2021 we are offering exclusive offers to businesses across the APAC region who hold a Visa Commercial card and are looking to grow their business online through paid social media advertising. As part of Visa’s desire to provide […]
Online advertising platforms are currently sending out some mixed signals when it comes to promoting cryptocurrency related businesses. So if you are a crypto company you may want to make sure you have a plan B in place by ensuring you always have good organic search rankings by implementing a high-quality SEO strategy on your […]
Merchants can list products for free on Google Shopping since mid October 2020. Prior to that date, merchants needed to pay in order to list their products in Google Shopping. The free listings are a great opportunity for online shop owners who have not started advertising on Google Shopping before or online shop owners who […]
When you see that there are so many social media management tools, decision fatigue kicks in because you don’t know which one suits you. In this article, we are going to help you to break it down so that you can discover the best scheduling tool that sparks joy in your business. (Marie Kondo style!) […]
Everyone is afraid of a high bounce rate, but a high bounce rate is not always bad. It all depends on the conversion goals and the purpose of the page. Most landing pages are created in a way to encourage users to take action – to leave their contact information, download an eBook or make […]
Since launching our China Digital Marketing Services at the beginning of the year, we have had people make various enquiries and they have asked a number of questions that often fit into some common categories which highlight that there is often limited knowledge that businesses outside of China can have about how digital marketing in […]
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